Fervor™ Grill has been awarded First Place in the Annual Grill Distributors of Quebec Province Cooking Award.
Rick Baker, Alfresco Home Brand Manager for Fervor™ and Fornetto™ ovens, and Kimberly Cilio, part owner of Alfresco Home, traveled to Montreal to provide Fervor™ retail training, while participating in the new competition. “The distribution of the Fervor Grill in Canada is filled with excitement. Training our distribution network in Quebec and cooking in the grill competition against four other leading brands was an exciting way for us to bring Fervor Grill to the Canadian market. Participating was fun, winning was just awesome and we appreciate the opportunity to showcase the great performance of the Fervor™ Grill,” Cilio commented.
Alfresco Home has established strong partnerships in Canada with the Fervor™ and Fornetto™ brands, working with a distinct group of experienced and successful Hearth and Home providers. Establishing a strong network of retailers who understand what makes Fervor™ a superior grill is very important to the brand’s overall success.
Baker noted, “Fervor™, which hit the North American market last year, was a great success. It takes time to teach and train retailers on the benefits of our grills and ovens. There is no doubt that they are unique, well-built products, designed to outperform their competition at a great value. When a retailer commits to this brand, it does not disappoint and it gives the independent retailer the chance to segregate itself away from the mass brands that are not special.”
The cold temperatures of Montreal did not detract from Fervor™ performance. The delicious Rosemary and Grilled Lamb Chops and Grilled Caesar Salad were enjoyed by over 40 members and judges. The Fervor™ Icon Series 6 Burner Grill kept cooking throughout the afternoon with its 60,000 BTU burners and powerful brass side burner churning out Hot Cocoa with Bourbon, and Grilled Bacon!
There was not a doubt that Fervor™ Grills are certainly the life of any party!